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Aim of the Project

Lesson 3: Aim of the Project

The aim of this project is to develop a structured and beginner-friendly churn prediction system that:

  • Cleans and preprocesses raw telecom customer data.
  • Performs feature engineering and categorical encoding.
  • Builds a baseline Logistic Regression model.
  • Evaluates performance using multiple metrics.
  • Interprets model outputs to support business decisions.
  • Deploys the solution as an interactive application.

By the end of this project, you will understand how to transform raw customer data into a predictive solution that supports data-driven retention strategies and improves long-term business performance.